Various Artists - Twenty Years of Moshi Moshi - Albums - Reviews - Soundblab

Various Artists - Twenty Years of Moshi Moshi

by Ljubinko Zivkovic Rating:8 Release Date:2019-06-07
Various Artists - Twenty Years of Moshi Moshi
Various Artists - Twenty Years of Moshi Moshi

Starting your own indie label is usually a product of love and enthusiasm. OK, having some kind of a financial profit is in there somewhere too, but is most often not a priority, and if you are realistic, not something you should count on. At least not as you start out and in most cases, it does not last very long.

Indie dreams come and go, but it seems that one has certainly persisted, particularly if you were able to keep at it for 20 years. Moshi Moshi Records, an enthusiastic indie dream started out by three friends (Stephen Bass, Michael McClatchey and Adrian Pike) back in 1998 is still around and able to celebrate its anniversary with Twenty Years of Moshi Moshi, an aptly titled extensive compilation of its artists.

Possibly one of the reasons Moshi Moshi persisted was the fact that the three founders, who had day jobs at big record labels, saw their own as a vehicle to present artists that couldn’t fit into big label concepts but they thought needed to reach the ears of the listeners.

The fact that they already had record industry experience certainly helped, but so did the discerning ear and enthusiasm, otherwise, how would some of the stuff from the likes of Bloc Party, Hot Chip, Au Revoir Simone, and Florence and The Machine see the light of the day?

Mixing its regular releases with the one-off 7” releases from the Moshi Moshi Single Club started in 2006, sees some of the label’s biggies, but also Lykke Li and Kiran Leonard, along with some that might not be so familiar, even to the most ardent followers of the indie scene like Sukpatch or Meilyr Jones.

While as is the case with most compilations, not everybody will like each and every track presented, there is one constant throughout the album - the musical standard is extremely high, whether it is lesser known Girl Ray and “Trouble”, Charles Watson and “No Fanfare” or a bit more known The Wave Pictures and “The Woods” or Matt & Kim and “Silver Tiles”.

The Indie music scene deserves to have labels like Moshi Moshi around, even if it is ‘only' for another 20 years.

Comments (0)

There are no comments posted here yet
Related Articles
Various Artists - Twenty Years of Moshi Moshi - Albums - Reviews - Soundblab
Kele Okereke - Fatherland
  • 10/02/2017
  • By Nathan Fidler
Various Artists - Twenty Years of Moshi Moshi - Albums - Reviews - Soundblab
Bloc Party - Hymns
  • 01/08/2016
  • By Warwick Stubbs
Various Artists - Twenty Years of Moshi Moshi - Albums - Reviews - Soundblab
Lykke Li - I Never Learn
  • 04/15/2014
  • By Calum Adams
Various Artists - Twenty Years of Moshi Moshi - Albums - Reviews - Soundblab
Bloc Party - Four
  • 08/17/2012
  • By Nathan Fidler
Various Artists - Twenty Years of Moshi Moshi - Albums - Reviews - Soundblab
Lykke Li - Wounded Rhymes
  • 03/06/2011
  • By James Bray